Ida Srdić

Experienced professional executive with a track record for leading multidisciplinary teams in making innovative and competitive products and services for the retail and wholesale markets. Skilled, creative and experienced expert with a deep background and very good understanding of IT, big data, cloud and telecom systems and technologies. Broad personal network with industry and academy partners to support developing the ecosystem based on trust and knowledge. Responsible for innovation management, product development, projects management and overall product portfolio life cycle management. Working and leading R&D teams and have a keen interest in joint innovation projects and complex challenges.

Introduction of novel methodology and processes for successful innovation management. Successfully steering inventions from the ideation to the market (in Finance and Transport & Logistic industry). With early commercial potential definition for invention/companies significantly reducing development and production costs.

Leading projects for the development of 15 new products/services for the Telecom Industry with an approximate cumulative revenue stream of 2 Billion €. Introduction of minimum one product/service per year. Building teams from gathering user requirements to the steady revenue from market with fast development and production cycles using lean/agile method and design thinking.